The intersection of cannabis culture and fashion has carved out a distinctive niche in the apparel industry, where lifestyle and self-expression merge seamlessly. With the growing acceptance of cannabis worldwide, numerous brands have emerged, designing clothing that reflects both high fashion and the cannabis community’s ethos. Below, we highlight five standout cannabis-inspired apparel brands making an impact in 2025.
Edie Parker
Edie Parker, best known for its signature acrylic clutches, expanded into the cannabis market in 2019 with its Flower collection, which introduced stylish accessories to the space. By 2025, the brand has fully embraced cannabis culture within the fashion industry, curating an apparel line that aligns with its playful, avant-garde aesthetic. At a recent New York Fashion Week event, the launch of its “Seedies” THC gummies took center stage, accompanied by a performance from Countess LuAnn de Lesseps. This milestone event reinforced the brand’s commitment to merging luxury fashion with cannabis-inspired products.
Cookies
Cookies, founded by Bay Area hip-hop artist and entrepreneur Berner, has evolved from a cannabis brand into a global streetwear powerhouse. The company’s apparel line, recognized for its bold graphics and iconic logo, appeals to both dedicated cannabis consumers and mainstream streetwear enthusiasts. With its strong branding and deep roots in hip-hop culture, Cookies has become a key player at the crossroads of cannabis and fashion, offering a range of stylish apparel that resonates with a broad audience.
STIIIZY
Initially making waves in the cannabis industry with its innovative vape products, STIIIZY has successfully transitioned into a lifestyle brand that reflects the modern cannabis movement. The company’s apparel collection is sleek and minimalist, catering to consumers who prefer subtle, stylish branding over flashy designs. STIIIZY’s retail locations are more than just dispensaries—they offer an immersive shopping experience where contemporary cannabis fashion is displayed alongside high-quality cannabis products, solidifying its presence as a leader in both industries.
Binske
Luxury cannabis brand Binske has teamed up with Los Angeles fashion house L’equip to introduce “Le Binske,” a high-end streetwear collection that subtly incorporates the brand’s signature artistic elements. Instead of relying on typical cannabis imagery, Binske’s designs feature intricate prints inspired by nature, such as birds, flowers, and butterflies. This approach allows cannabis enthusiasts to express their lifestyle in a more refined way, offering a stylish alternative to traditional cannabis-themed clothing.
Dazed
Dazed sets itself apart by seamlessly integrating its high-end fashion label with its cannabis retail stores in Massachusetts and New York. The brand’s clothing line features vintage-inspired pieces, including letterman jackets and flight jackets, fusing classic aesthetics with a modern cannabis twist. Dazed has also made its mark at New York Fashion Week, where it showcased its apparel collection in an eye-catching mobile pop-up featuring a “Free Weed” message—demonstrating its innovative approach to blending cannabis culture with street fashion.
Wrapping Up
The cannabis apparel industry has flourished in 2025, with brands like Edie Parker, Cookies, STIIIZY, Binske, and Dazed redefining the relationship between fashion and cannabis culture. These companies have successfully blurred the lines between cannabis advocacy, lifestyle branding, and contemporary fashion, catering to a diverse range of consumers. As cannabis continues to integrate into mainstream culture, these brands are shaping a new era where personal style and cannabis identity go hand in hand.